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Start with the end in mind: What's in it for you?
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How do you stay connected to your fanbase as a musician when you cannot tour? How do you generate an income when your music sales stop? Most musicians and bands depend mostly on sales generated as a direct result of contact with their audience during their shows. Small venues are all but going out of business; and there is a big question mark on what will happen to large venues. Now what?
Depending of your fanbase, you can start generating sales from a studio streaming concerts or single or album release record party from a music studio or your home. K-Pop band BTS generated millions recently streaming paid concerts. Such "Army," Fanbase is more the exception than the rule. Talent agencies such as Big Hit Entertainment, SM Entertainment and YG Entertainment, regrouped and now use online free and paid concerts to stay in business.
So what less known artists can do to continue to provide a valuable experience to their fans?
"Online performances cannot completely replace live performances. However, it showed the potential for contactless concerts. We need to think about how we can both develop both online and live concerts." Lee Dong-yeon, a professor at the Korea National University of Arts
At first Leo, asked Djamee, what would be the investment. Djamee, told him there is none. "All I need is your design and I will deliver a turnkey store to you with products ready for your fans.
You will never have to ship anything nor handle returns if any. The customer service is taken care of, and most of all your fans can continue to own a product that you've created."
Fans streaming his music or watching a music video can access the merchandise and vice versa; as an artist Leo, can gain new music fans just because his merchandise is promoted as a stand alone apparel to non music fans as well.
HIs best seller with us is the pullover black hoodie. Djamee, believes that once people realize that you can even own a clock with that minimal original design; the interest and sales will continue coming in while his fan base broadens.
This is what a big dream delivers to anyone who dares to walk in them. Leo, had always been a Depeche Mode fan. Not only he met the lead singer and exchanged with him in Soho a few years back. Soon after he was tapped as the lead singer of a show recreating the "Depeche Mode." experience live.
Building relationships who last a lifetime is underrated; but don’t neglect that important aspect on your way to whatever you want in this life. Leo Luganskiy is a Frontman and Producer of NYC, based Alternative metal outfit- #FOiRMODA, as well as is a vocalist of #STRANGELOVE [The Dépêche Mode Experience] tribute band, which has been traveling the world performing in front of large audiences every week until the pandemic of 2020.
If you are looking for a way to be in front of your audience too, you can use the #1 funnel and E-commerce 100% FREE HERE.
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